Sales Director

Posted: 17/11/25
Recruiter:WR Engineering
Reference:3028680551
Type:Permanent
Industry: Manufacturing, Recruitment, Security,
Salary:£55,000 - £65,000 Annual
Location:Perry Barr, Birmingham
Description: Sales Director Role Overview

You will spearhead sales strategy, execution and performance across the UK and Ireland, working closely with senior management to deliver ambitious growth targets. This role requires a dynamic leader with strong strategic insight, excellent client relationship skills, and the ability to manage complex projects from concept to completion.



Key Responsibilities

Sales Leadership - Develop and lead sales opportunities across the UK & Ireland, driving sustainable growth aligned with strategic goals.
Strategic Execution - Work closely with senior leadership to build and deliver sales strategies that support long-term vision and company values.
Project Management - Manage customer projects end-to-end, ensuring timely communication, technical accuracy and successful delivery.
Client Relationships - Build and maintain strong relationships with key customers, providing tailored and sustainable solutions.
Market Expansion - Identify new business opportunities and actively support growth into new sectors and regions.
Performance Monitoring - Track performance against KPIs using data and analytics, driving continuous improvement.
Negotiation & Closing - Lead negotiations and close high-volume sales while ensuring quality, responsible business practices and customer satisfaction.



Required Experience & Qualifications

  • Proven success in a senior sales role within printing, packaging or labels

  • Strong background in low-value, high-volume sales

  • Demonstrated leadership ability, aligning teams with strategic goals

  • Skilled at developing and executing long-term sales strategies

  • Ability to thrive under pressure in a fast-paced environment

  • Strong commercial negotiation and deal-closing skills

  • Midlands-based, with willingness to travel across the UK & Ireland



Key Personal Attributes

  • Innovative - Engages customers with new solutions and creative ideas

  • Responsible - Delivers quality services with strong professional ethics

  • Experienced - Uses expertise to guide sound commercial decisions

  • Unique - Provides tailored solutions for diverse customer needs

  • Sustainable - Committed to environmentally responsible working practices



What's on Offer

  • Competitive salary + performance bonuses

  • Hybrid working environment

  • Opportunity to shape national sales strategy

  • Supportive and forward-thinking team culture

  • Long-term career development prospects

WR Engineering are the recruitment partner for engineering, manufacturing & technical sales jobs. We recruit for permanent jobs UK wide.

WR is acting as an Employment Agency in relation to this vacancy.

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