We are seeking an ambitious and commercially driven Business Development/ Area Sales Manager to develop and grow sales across Northern England. The successful candidate will be responsible for promoting Norseal s comprehensive range of fire door, acoustic, smoke control, fire stopping and sealing solutions to: - Timber door manufacturers
- Architectural ironmongers
- Door set manufacturers
- Fire door manufacturers
- Specialist distributors
- Joinery manufacturers
- Passive fire protection companies
- Specification influencers
The role combines new business development, account management, product specification and relationship building to increase market share and revenue growth across the region. Key Responsibilities Business Development - Identify, prospect and secure new customers within the timber door manufacturing and architectural ironmongery sectors.
- Develop strategic sales plans to achieve territory sales and margin targets.
- Create and maintain a healthy sales pipeline using CRM systems.
- Generate new opportunities through networking, industry events, exhibitions and referrals.
- Secure product approvals and preferred supplier status with key customers.
Account Management - Manage and grow existing customer relationships.
- Conduct regular customer visits and business reviews.
- Deliver sales presentations and product demonstrations.
- Identify opportunities to increase product penetration within existing accounts.
- Negotiate commercial agreements and annual contracts.
Product Promotion & Specification Promote Norseal s portfolio including: - Acoustic door seals
- Smoke seals
- Intumescent fire seals
- Automatic drop seals
- Glazing seals
- Sliding door sealing systems
- Fire stopping solutions
- Door hardware products
- Letterplates and security products
- Ironmongery protection systems
- Bespoke sealing solutions
Market Development - Monitor competitor activity and market trends.
- Identify emerging opportunities in fire door compliance, certification and passive fire protection.
- Work closely with technical and marketing teams to support product launches and campaigns.
- Provide accurate market intelligence and customer feedback.
Project & Specification Selling - Engage with manufacturers at design and production stages.
- Support customers with product selection, compliance requirements and technical solutions.
- Work with architects, specification writers and project stakeholders where appropriate.
- Develop opportunities that lead to long-term specification of Norseal products.
Reporting - Maintain accurate CRM records and forecasting.
- Produce monthly sales activity and pipeline reports.
- Track KPIs including sales revenue, gross margin, new account wins and project opportunities.
Key Performance Indicators - Achievement of sales and profit targets.
- New customer acquisition.
- Growth of existing accounts.
- Pipeline value and conversion rates.
- Product specification wins.
- Customer retention and satisfaction.
- CRM compliance and reporting accuracy.
Skills & Experience Required Essential - Minimum 3 years experience in business development or technical sales.
- Proven track record of selling into:
- Timber door manufacturers
- Architectural ironmongers
- Building products distributors
- Construction product supply chains
- Strong commercial negotiation and presentation skills.
- Ability to work independently in a field-based role.
- Full UK driving licence.
- Excellent communication and relationship-building abilities.
Desirable - Experience within:
- Fire door industry
- Architectural ironmongery
- Passive fire protection
- Timber products
- Door hardware
- Building products manufacturing
- Knowledge of:
- Fire door compliance
- BS 476 and EN fire testing standards
- Acoustic performance requirements
- Doorset manufacturing processes
- Existing network within the timber door or ironmongery sectors.
Personal Attributes - Self-motivated and results driven.
- Professional and credible with customers.
- Strong problem-solving ability.
- Strategic thinker with a proactive approach.
- Excellent organisational and time-management skills.
- Team player capable of working across multiple departments.
- Passionate about delivering exceptional customer service.
What Success Looks Like Within the first 12 months you will: - Establish strong relationships with key timber door manufacturers and architectural ironmongers across the territory.
- Secure multiple new trading accounts.
- Deliver consistent sales growth against target.
- Increase specification and usage of Norseal products across customer manufacturing operations.
- Become a trusted advisor on fire, smoke and acoustic sealing solutions.
This role offers an excellent opportunity for a highly motivated sales professional to join a respected market-leading specialist supplier and play a key role in supporting the continued growth of Norseal throughout the North of the UK.  | 
